Six Flag Marketers are Morons - and Racists

The Six Flags theme parks don't have a clue how to market themselves to the American public. Remember the odd, old guy who did the weird dance a few years ago? A lot of people talked about it, but nobody said anything positive. Perhaps the morons in the Six Flags marketing department subscribe to the philosophy that any publicity is good publicity - even if it's horrible. I totally disagree.

Well now they have a series of commercials on the air in which someone does something not very fun (playing with hand puppets, shining a light on the wall to tease your cat, etc.). There is a graphic of six flags called a "fun-o-meter" at the bottom of the screen. Several of them are posted on YouTube. Take a look if you haven't seen them.

Then the disembodied head of an Asian guy appears in a pop-up circle and yells, "One flag!"

Cut to people riding roller coasters at a Six Flags park. After a moment the Asian head appears again and yells, "More flags. More fun. Six Flags!"

Of course he does this is a horrible, stereotypical accent reminiscent of the old Charlie Chan movies in which a white guy in comical makeup talks in broken Engrish. ("Ah so, number one son...")Why would anyone at Six Flags think this is a good way to advertise their parks? How could anyone actually listen to a presentation of this concept and then go so far as to approve it? Did someone from the agency adopt a phony Japanese accent and yell "More flags!"? Did people smile and say, "yeah, I like that...good job!"? And once they saw the finished spot, why wouldn't a single brain cell fire in anyone's head when it was so obvious that this is just horrible, racist crap?

Oh wait, I forgot. The idiots in the marketing department at Six Flags think any publicity is good publicity. Even if people think you are evil and stupid, Even if people roll their eyes when they talk about your rotten commercial. The problem is, people will go to Six Flags in droves this summer. The parks are incredibly popular. The morons at Six Flags will think it has something to do with their marvelously creative and cutting edge advertising campaign. But it won't. Most people won't even see it or ever know about it. And people don't care enough about things like this to actually boycott the park. Go ahead and pat yourselves on the backs, Six Flags marketers. You're clueless anyway, so tell yourselves lies.

Six Flags...More Dumb!